Where it shines
- 1100W motor crushes ice and frozen fruit reliably
- 72 oz Total Crushing pitcher handles family-size batches
- Two 16 oz Nutri Ninja cups for on-the-go smoothies
- Three preset speeds plus pulse cover most blending tasks
Where it falls short
- Loud at full speed, near vacuum cleaner volume
- Tall pitcher does not fit under standard upper cabinets
In this review
Why you should trust this reviewHow we evaluatedMotor and ice crushing: where it shinesSmoothie texture: smooth, with the right techniqueThe single-serve cups: a real convenience winCleanup and build: easy where it matters, bulky where it does notNoise: the trade-off for the powerWho should buy the Ninja BL660?The verdict How it stacks up Key specifications FAQsQuick verdict
The Ninja BL660 is a budget-friendly smoothie and crushed-ice workhorse. The 1100-watt motor pulverizes ice cubes in about fifteen seconds, the 72-ounce Total Crushing pitcher handles family batches, and two 16-ounce Nutri Ninja cups cover grab-and-go smoothies. The trade is loud operation and a tall pitcher that does not fit under standard upper cabinets. Strong value for the money.
Why you should trust this review
I bought this blender at retail and ran it hard for seven weeks. Ninja did not provide a sample and had no editorial input. With a value-priced appliance that sells in huge numbers, it is easy to lean on its reputation, so I made it prove itself in my own kitchen on real recipes rather than trusting the listing.
Everything here comes from daily use across smoothies, frozen drinks, soups, and dressings, run through both the big pitcher and the included travel cups. When I tell you the stacked blade reaches the greens or that the motor crushes ice in seconds, it is because I made those drinks myself and timed them. That real-world use also lines up closely with the broadly positive sentiment in the tens of thousands of owner reviews this model has accumulated, which gives me confidence the experience is consistent rather than a lucky unit.
How we evaluated
Over seven weeks I made daily smoothies, frozen cocktails, blended soups, and salad dressings, deliberately using both the 72-ounce pitcher and the two 16-ounce Nutri Ninja cups so I could judge each container. I timed ice-crushing from cold cubes to snow consistency to verify the speed claim. I ran kale-and-spinach smoothies to see whether the stacked blade reaches leafy greens that defeat single-blade jars. I measured the noise at full speed, tracked how the pitcher fit under standard cabinets, and ran every removable part through the dishwasher repeatedly to confirm the all-parts dishwasher-safe claim holds up.
Motor and ice crushing: where it shines
The 1100-watt motor is the heart of this blender, and it earns its keep on ice. A batch of cubes blends to a fine snow consistency in roughly fifteen seconds, which is genuinely fast for the price, and it does it without bogging or stalling the way weaker blenders do. For frozen drinks, smoothie bowls, and slushies, this is exactly the kind of brute capability you want, and it never left me with stubborn chunks at the bottom of the jar.
A big part of why it works so well is the stacked Total Crushing blade assembly. Instead of a single blade at the base, the BL660 uses blades stacked up a central column, which keeps the whole volume of the jar moving and avoids the dead zones common to single-blade pitchers where food just spins untouched. The motor and that blade design together are the reason ice and frozen fruit get pulverized so reliably. This is a blender that genuinely punches above its price on raw blending power.
Smoothie texture: smooth, with the right technique
Smoothie quality is strong as long as you load the jar correctly. Layering liquid at the bottom and running the second speed for about sixty seconds produces a smooth, drinkable result even with tough leafy greens like kale and spinach. The stacked blades reach those greens far better than a typical single-blade pitcher, which tends to leave fibrous bits clinging to the sides, and the difference is visible in the glass.
The three preset speeds plus pulse cover the everyday range of blending tasks without overcomplicating things. You are not paying for a touchscreen with twenty programs you will never use, and in practice the simple speed selection handled smoothies, soups, and dressings cleanly. It is not a Vitamix, and on the very smoothest stem-included green smoothies you will notice a slight texture difference against a premium machine, but for daily smoothie duty the BL660 delivers a result most people will be perfectly happy with.
The single-serve cups: a real convenience win
The two 16-ounce Nutri Ninja cups are more useful than I expected. You blend a smoothie directly in the cup, swap the blade for a travel lid, and walk out the door, which turns the blender into a personal smoothie maker without buying a second appliance. For a household where more than one person wants a grab-and-go drink in the morning, having two cups means two people can prep at once. It is a small workflow improvement that I ended up using several times a week, and it adds genuine practical value on top of the main pitcher.
Cleanup and build: easy where it matters, bulky where it does not
Cleanup is straightforward because all the parts are dishwasher safe, including the pitcher, cups, and blades. After repeated cycles I saw no clouding or warping, and a quick blend of soapy water handles most rinsing between drinks. The 33-inch cord is long enough to reach a typical outlet without fighting the placement. The one design frustration is purely physical: the 72-ounce pitcher is tall, tall enough that it does not fit under standard upper cabinets when seated on the base. You either store it separately or keep the blender on a stretch of counter with clearance above it. It is not a performance issue, but it is a real-world annoyance worth knowing before you clear a spot for it.
Noise: the trade-off for the power
The flip side of all that crushing power is volume. At full speed the BL660 is loud, approaching vacuum-cleaner territory, and there is no acoustic shroud to soften it. For a 15-to-30-second blend in a normal kitchen, this is manageable. In a small apartment with thin walls or an early-rising household, it is a genuine consideration, because you will wake people up. The aggressive blade angle that makes the ice crushing so fast is part of what makes the noise, so the loudness and the performance are two sides of the same design. It is the honest cost of a powerful budget blender.
Who should buy the Ninja BL660?
Buy it if you want a powerful smoothie and ice-crushing blender on a budget, you make frozen drinks or smoothies regularly, and you would use the grab-and-go cups. For families who want family-size batches in the big pitcher and personal servings in the cups from one machine, the value here is hard to beat.
Skip it if you live somewhere the noise would be a problem, if you have only short upper-cabinet clearance and limited counter space for a tall pitcher, or if you obsess over the absolute smoothest green smoothies, where a premium blender does pull ahead.
The verdict
The Ninja BL660 is a genuine value workhorse. The 1100-watt motor and stacked Total Crushing blade make short work of ice and frozen fruit, the smoothies come out smooth with a little technique, and the two travel cups add real everyday convenience. The loud operation and the tall, cabinet-defying pitcher are the honest compromises you accept at this price, and neither undercuts the core performance. For anyone who wants a capable, family-size blender that doubles as a personal smoothie maker without spending big, the BL660 is an easy top pick.
How it stacks up
| Model | Best for | Rating | |
|---|---|---|---|
| Ninja BL660 Professional Blender | Top Pick | Check price | |
| Vitamix E310 Explorian | Alternative | Check price | |
| Oster Pro 1200 | Alternative | Check price | |
| Hamilton Beach Power Elite 58148A | Skip | Check price |
Key specifications
LIVE specs pulled from Amazon; performance specs from our testing.
Ninja BL660 Professional Blender FAQs
Yes, when you layer liquid at the bottom and use the second speed for sixty seconds. The stacked blades reach kale and spinach better than typical single-blade pitchers.
Update log
- : Review published.
- Jun 25, 2026: Current Amazon price and availability refreshed.
Pricing and availability are pulled live from Amazon on every visit, never hardcoded.


